Arghya Mukherjee

Assistant Director Retail and CPG Analytics at WNS

Working as Assitant director for retail and CPG analytics. Solving for some of the toughest problems in retail and CPG through analytics solutions and products


Day 2 - Workshops 29 May

Customer analytics in retail

This session would be completely on customer analytics for retail. we would be going doing cohort and Churn modelling, market basket and do uplift modelling for campaign effectiveness. It would be on python, pandas,scikit learn etc